Analysis of corporate political activity strategies of the food industry: evidence from France

Public Health Nutrition
Melissa Mialon, Jonathan Mialon

Abstract

To identify the corporate political activity (CPA) of major food industry actors in France. We followed an approach based on information available in the public domain. Different sources of information, freely accessible to the public, were monitored.Setting/SubjectsData were collected and analysed between March and August 2015. Five actors were selected: ANIA (Association Nationale des Industries Agroalimentaires/National Association of Agribusiness Industries); Coca-Cola; McDonald's; Nestlé; and Carrefour. Our analysis shows that the main practices used by Coca-Cola and McDonald's were the framing of diet and public health issues in ways favourable to the company, and their involvement in the community. ANIA primarily used the 'information and messaging' strategy (e.g. by promoting deregulation and shaping the evidence base on diet- and public health-related issues), as well as the 'policy substitution' strategy. Nestlé framed diet and public health issues, and shaped the evidence base on diet- and public health-related issues. Carrefour particularly sought involvement in the community. We found that, in 2015, the food industry in France was using CPA practices that were also used by other industries in the past, such as the ...Continue Reading

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Citations

Jul 31, 2020·International Journal of Public Health·Mélissa MialonGary Sacks
Jul 28, 2020·International Journal of Public Health·Enai OjedaEmanuel Orozco
Oct 30, 2020·Public Health Nutrition·Mélissa MialonGabriela Rivas-Mariño
Apr 7, 2021·Public Health Nutrition·Aline Brandão Mariath, Ana Paula Bortoletto Martins

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