Are mass-media campaigns effective in preventing drug use? A Cochrane systematic review and meta-analysis

BMJ Open
Elias AllaraFabrizio Faggiano

Abstract

To determine whether there is evidence that mass-media campaigns can be effective in reducing illicit drug consumption and the intent to consume. Systematic review of randomised and non-randomised studies. We searched four electronic databases (MEDLINE, EMBASE, ProQuest Dissertations & Theses A&I and CENTRAL) and further explored seven additional resources to obtain both published and unpublished materials. We appraised the quality of included studies using standardised tools. We carried out meta-analyses of randomised controlled trials and a pooled analysis of interrupted time-series and controlled before-and-after studies. We identified 19 studies comprising 184,811 participants. Pooled analyses and narrative synthesis provided mixed evidence of effectiveness. Eight interventions evaluated with randomised controlled trials leaned towards no evidence of an effect, both on drug use (standardised mean difference (SMD) -0.02; 95% CI -0.15 to 0.12) and the intention to use drugs (SMD -0.07; 95% CI -0.19 to 0.04). Four campaigns provided some evidence of beneficial effects in preventing drug use and two interventions provided evidence of iatrogenic effects. Studies were considerably heterogeneous in type of mass-media intervention,...Continue Reading

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Citations

Jul 12, 2019·Addiction·Thomas F BaborJohn Strang
Aug 28, 2018·The Journal of Law, Medicine & Ethics : a Journal of the American Society of Law, Medicine & Ethics·Andrew M ParkerDavid A Fiellin
Nov 6, 2018·Current Addiction Reports·Kristina M JacksonJoy Gabrielli
May 16, 2019·Canadian Journal of Public Health = Revue Canadienne De Santé Publique·Tara Marie WatsonSergio Rueda
Jan 1, 2021·Asian Journal of Psychiatry·Gayatri Bhatia, Arpit Parmar
Apr 12, 2021·Revista colombiana de psiquiatría·Carla Aparecida Arena VenturaPaulo Sergio Ferreira
Jun 14, 2021·Drug and Alcohol Dependence·Glenn LeshnerAndrea C Villanti
Jun 27, 2021·Health Promotion Journal of Australia : Official Journal of Australian Association of Health Promotion Professionals·Jennifer DebenhamLouise Birrell

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Software Mentioned

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