Assessing farmers' intention towards conservation agriculture by using the Extended Theory of Planned Behavior

Journal of Environmental Management
Riffat Ara Zannat TamaSwati Anindita Sarker

Abstract

Conservation agriculture is considered as an agro-ecological approach to the sustainable and resource-saving crop production system. Previous studies on the adoption of agricultural innovation often consider socio-economic characteristics and overlook underlying psychological factors influencing farmers' behavioral intention. This study adopted three socio-psychological constructs, Attitude, Subjective Norm (SN), and Perceived Behavioral Control (PBC), which originated from the Theory of Planned Behavior (TPB), and proposed two new constructs, Knowledge (K) and Perceived Climatic Threats of Conventional Farming (PCTCV). Using the Extended Theory of Planned Behavior Model (ETPBM), this study analyzed factors affecting the intention of farmers to continue Conservation Agriculture (CA) for the following year (2020) in three districts located in the northern part of Bangladesh. This research found evidence from the hierarchical regression analysis that variables of ETPBM could explain 7% more variation (change in R2) in intention than variables of TPB, while the socio-economic characteristics of farmers can explain only 0.5% more than the variables of ETPBM. Structural Equation Modelling (SEM) was used to determine and examine the ...Continue Reading

References

Nov 1, 1985·Journal of Personality and Social Psychology·A R DavidsonD E Montano
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Aug 28, 2007·Philosophical Transactions of the Royal Society of London. Series B, Biological Sciences·Peter R HobbsRaj Gupta
Feb 12, 2014·Journal of Environmental Management·Masoud YazdanpanahGholam Hosein Zamani
Sep 1, 1975·The Journal of Psychology·Ronald W Rogers
Jul 29, 2019·Journal of Environmental Management·Asghar BagheriChristos A Damalas

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Citations

Aug 20, 2021·Environmental Science and Pollution Research International·Hui MaoShaojian Chen

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