PMID: 22347766Jan 1, 1994Paper

AUDIO AND VIDEO COMPUTER-ASSISTED SELF INTERVIEWING: Preliminary Tests of New Technologies for Data Collection.

Journal of Official Statistics
James M O'ReillyCharles F Turner

Abstract

Results are reported from a preliminary study testing a new technology for survey data collection: audio computer-assisted self interviewing. This technology has the theoretical potential of providing privacy (or anonymity) of response equivalent to that of paper self-administered questionnaires (SAQs). In addition, it could offer the advantages common to all computer-assisted methods such as the ability to implement complex questionnaire logic, consistency checking, etc.. In contrast to Video-CASI, Audio-CASI proffers these potential advantages without limiting data collection to the literate segment of the population. In this preliminary study, results obtained using RTI's Audio-CASI system were compared to those for paper SAQs and for Video-CASI. Survey questionnaires asking about drug use, sexual behavior, income, and demographic characteristics were administered to a small sample (N = 40) of subjects of average and below-average reading abilities using each method of data collection. While the small sample size renders many results suggestive rather than definitive, the study did demonstrate that both Audio- and Video-CASI systems work well even with subjects who do not have extensive familiarity with computers. Indeed, re...Continue Reading

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