EEG Beta Oscillations in the Temporoparietal Area Related to the Accuracy in Estimating Others' Preference

Frontiers in Human Neuroscience
Jonghyeok ParkSung-Phil Kim

Abstract

Humans often attempt to predict what others prefer based on a narrow slice of experience, called thin-slicing. According to the theoretical bases for how humans can predict the preference of others, one tends to estimate the other's preference using a perceived difference between the other and self. Previous neuroimaging studies have revealed that the network of dorsal medial prefrontal cortex (dmPFC) and right temporoparietal junction (rTPJ) is related to the ability of predicting others' preference. However, it still remains unknown about the temporal patterns of neural activities for others' preference prediction through thin-slicing. To investigate such temporal aspects of neural activities, we investigated human electroencephalography (EEG) recorded during the task of predicting the preference of others while only a facial picture of others was provided. Twenty participants (all female, average age: 21.86) participated in the study. In each trial of the task, participants were shown a picture of either a target person or self for 3 s, followed by the presentation of a movie poster over which participants predicted the target person's preference as liking or disliking. The time-frequency EEG analysis was employed to analyze...Continue Reading

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Citations

Sep 30, 2018·Brain Topography·Lorena R R GianottiDaria Knoch
Aug 18, 2018·Frontiers in Behavioral Neuroscience·Nastassja L FischerMario Fiorani

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