Evaluating smokers' reactions to advertising for new lower nicotine quest cigarettes

Psychology of Addictive Behaviors : Journal of the Society of Psychologists in Addictive Behaviors
William G ShadelRobert Hornik

Abstract

Quest cigarettes are a relatively new (2003) product that has been marketed as a way for smokers to gradually reduce the nicotine they receive from cigarettes in order to, according to marketing materials, become nicotine free. However, despite lower levels of nicotine, Quest cigarettes do not have reduced tar levels and, thus, still pose health hazards. This study evaluated beliefs about Quest cigarettes following exposure to a single print advertisement among 200 regular smokers who had never heard of the brand itself. Descriptively, smokers made several specific false inferences about Quest cigarettes after exposure (i.e., lower in tar, healthier, less likely to cause cancer). Two individual-differences variables, need for cognition and perceived vulnerability, moderated smokers' health beliefs about Quest cigarettes.

References

Sep 1, 1991·British Journal of Addiction·T F HeathertonK O Fagerström
Aug 11, 2000·American Journal of Public Health·L T KozlowskiB A Yost
Oct 6, 2000·Journal of the American Dietetic Association·K P Moritsugu
Nov 10, 2000·Nicotine & Tobacco Research : Official Journal of the Society for Research on Nicotine and Tobacco·L T KozlowskiM M Stine
Feb 24, 2001·MMWR. Recommendations and Reports : Morbidity and Mortality Weekly Report. Recommendations and Reports
Dec 4, 2003·Respiratory Care·Scott P Marlow, James K Stoller
Feb 27, 2004·Tobacco Control·S ShiffmanM E Di Marino
Apr 1, 2005·Nicotine & Tobacco Research : Official Journal of the Society for Research on Nicotine and Tobacco·William L HamiltonGregory N Connolly

❮ Previous
Next ❯

Citations

Jan 22, 2013·Health Communication·Nicole R Lavoie, Brian L Quick
Jan 13, 2010·Health Education Research·Maansi Bansal-TraversPaula Celestino
Feb 27, 2010·Nicotine & Tobacco Research : Official Journal of the Society for Research on Nicotine and Tobacco·Amy E LeaderJoseph N Cappella
Dec 5, 2009·Cancer Epidemiology, Biomarkers & Prevention : a Publication of the American Association for Cancer Research, Cosponsored by the American Society of Preventive Oncology·Vaughan W ReesGregory N Connolly
Sep 11, 2008·Tobacco Control·A A StrasserJ N Cappella
Jun 19, 2012·American Journal of Preventive Medicine·Andrew A StrasserJoseph N Cappella
May 14, 2011·American Journal of Preventive Medicine·Maansi Bansal-TraversK Michael Cummings
Dec 24, 2019·Nicotine & Tobacco Research : Official Journal of the Society for Research on Nicotine and Tobacco·Andrea C JohnsonAndrew A Strasser
Oct 9, 2021·Tobacco Control·Andrea C JohnsonAndrew A Strasser

❮ Previous
Next ❯

Related Concepts

Trending Feeds

COVID-19

Coronaviruses encompass a large family of viruses that cause the common cold as well as more serious diseases, such as the ongoing outbreak of coronavirus disease 2019 (COVID-19; formally known as 2019-nCoV). Coronaviruses can spread from animals to humans; symptoms include fever, cough, shortness of breath, and breathing difficulties; in more severe cases, infection can lead to death. This feed covers recent research on COVID-19.

Blastomycosis

Blastomycosis fungal infections spread through inhaling Blastomyces dermatitidis spores. Discover the latest research on blastomycosis fungal infections here.

Nuclear Pore Complex in ALS/FTD

Alterations in nucleocytoplasmic transport, controlled by the nuclear pore complex, may be involved in the pathomechanism underlying multiple neurodegenerative diseases including Amyotrophic Lateral Sclerosis and Frontotemporal Dementia. Here is the latest research on the nuclear pore complex in ALS and FTD.

Applications of Molecular Barcoding

The concept of molecular barcoding is that each original DNA or RNA molecule is attached to a unique sequence barcode. Sequence reads having different barcodes represent different original molecules, while sequence reads having the same barcode are results of PCR duplication from one original molecule. Discover the latest research on molecular barcoding here.

Chronic Fatigue Syndrome

Chronic fatigue syndrome is a disease characterized by unexplained disabling fatigue; the pathology of which is incompletely understood. Discover the latest research on chronic fatigue syndrome here.

Evolution of Pluripotency

Pluripotency refers to the ability of a cell to develop into three primary germ cell layers of the embryo. This feed focuses on the mechanisms that underlie the evolution of pluripotency. Here is the latest research.

Position Effect Variegation

Position Effect Variagation occurs when a gene is inactivated due to its positioning near heterochromatic regions within a chromosome. Discover the latest research on Position Effect Variagation here.

STING Receptor Agonists

Stimulator of IFN genes (STING) are a group of transmembrane proteins that are involved in the induction of type I interferon that is important in the innate immune response. The stimulation of STING has been an active area of research in the treatment of cancer and infectious diseases. Here is the latest research on STING receptor agonists.

Microbicide

Microbicides are products that can be applied to vaginal or rectal mucosal surfaces with the goal of preventing, or at least significantly reducing, the transmission of sexually transmitted infections. Here is the latest research on microbicides.