Examining effects of medical cannabis narratives on beliefs, attitudes, and intentions related to recreational cannabis: A web-based randomized experiment

Drug and Alcohol Dependence
Sharon R Sznitman, Nehama Lewis

Abstract

This experimental study tests effects of exposure to video narratives about successful symptom relief with Medical Cannabis (MC) on attitudes, beliefs, and intentions related to recreational cannabis use. Patient video testimonials were modeled after those found in extant media coverage. Israeli participants (N = 396) recruited through an online survey company were randomly assigned to view a narrative or a non-narrative video containing equivalent information about MC. Video content was further manipulated based on whether the protagonist had a stigmatized disease or not, and whether attribution of responsibility for his disease was internal or external. Exposure to patient testimonials indirectly increased positive attitudes, beliefs and intentions related to recreational cannabis use through changing attitudes, beliefs and intentions related to MC. Furthermore, exposure to narratives in which the patient was presented as not to blame for contracting his illness (external attribution) was associated with more positive attitudes, beliefs and intentions toward MC, a factor that was significantly associated with more positive attitudes, beliefs and intentions related to recreational cannabis use. These results suggest that narra...Continue Reading

Citations

May 14, 2019·Journal of Palliative Medicine·Maija ReblinKathleen M Egan
Jun 20, 2020·Drug and Alcohol Review·Sharon R Sznitman
Nov 11, 2020·Australasian Psychiatry : Bulletin of Royal Australian and New Zealand College of Psychiatrists·Matthew Webb, Kylie Mansfield
Mar 16, 2021·Complementary Therapies in Medicine·Richard IsralowitzOffer Edelstein
Jul 8, 2021·Clinical Drug Investigation·Emilie JouanjusUNKNOWN Working Group on Medical Cannabis Projects of the EACPT Young Clinical Pharmacologists
Sep 22, 2020·Complementary Therapies in Medicine·Offer E EdelsteinYaacov G Bachner

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