Implicit Sex Guilt Predicts Sexual Behaviors: Evidence for the Validity of the Sex-Guilt Implicit Association Test

Journal of Sex & Marital Therapy
Delaram A TotonchiLouis H Janda

Abstract

Self-report measures of sexuality may be influenced by people's conscious concerns about confidentiality and social desirability. Alternatively, non-conscious measures (e.g., implicit association tests; [IATs]) are designed to minimize these validity concerns. We constructed an IAT measure of sex guilt using 154 male and female university students. The sex-guilt IAT demonstrated convergent validity as it correlated with various sexual behaviors and incremental validity as it improved the prediction of several sexual behaviors beyond that provided by the Brief Mosher Sex Guilt Scale. We conclude that a non conscious measure of sex guilt may complement the use of self-reports in studying sexual behaviors.

References

Feb 1, 1971·Journal of Consulting and Clinical Psychology·D L Mosher, H J Cross
Jun 8, 2001·Zeitschrift für experimentelle Psychologie : Organ der Deutschen Gesellschaft für Psychologie·R BanseN Zerbes
Aug 15, 2003·Journal of Personality and Social Psychology·Anthony G GreenwaldMahzarin R Banaji
Sep 7, 2005·Personality & Social Psychology Bulletin·Wilhelm HofmannManfred Schmitt
Apr 22, 2009·Psychological Bulletin·Jan De HouwerAgnes Moors
Jul 10, 2009·Journal of Personality and Social Psychology·Anthony G GreenwaldMahzarin R Banaji
May 1, 2010·Journal of Sex Research·Louis H Janda, Sharnail D Bazemore
Nov 1, 2002·Journal of Health Psychology·Heidi A Wayment, Bethany Aronson

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Citations

Apr 7, 2020·Journal of Sex Research·Jana Hackathorn, Brien K Ashdown

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