Nudges, shoves and budges: Behavioural economic policy frameworks

The International Journal of Health Planning and Management
Adam Oliver

Abstract

Behavioural economics-the study of human decision making and how it sometimes deviates systematically from the assumptions of standard economic theory-has attracted a lot of attention in the health policy discourse over recent years. Many appear to believe that behavioural economic findings can be used only to help inform policies that manipulate the choices made by citizens, ie, the so-called nudge policy. However, these findings can be used to inform several different policy frameworks, from seemingly innocuous liberty-preserving changes to the contexts people operate in, to the outlawing of certain corporate behaviours. This article depicts diagrammatically, with the aid of a "behavioural policy cube" and in relation to smoking cessation interventions, the conceptual parameters of several behavioural economic-informed policy frameworks, which could be easily extended to other areas of health, and indeed broader public, policy.

References

Dec 16, 1998·Organizational Behavior and Human Decision Processes·D Read, van Leeuwen B

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Citations

Jun 27, 2020·Journal of the American College of Cardiology·Mandeep R Mehra, Luanda P Grazette
Oct 2, 2021·BMJ Global Health·Mark Donald C ReñosaShannon A McMahon
Jan 1, 2022·Journal of the American Society of Nephrology : JASN·Adam S Wilk, Delphine S Tuot

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