The Digital Footprint of Academic Urologists: Where Do we Stand?

Urology
Bradley C GillDaniel A Shoskes

Abstract

To characterize the digital footprint of academic urologists by examining their web search results and identifying patterns within them. Faculty lists were obtained from the top 10 ranked Urology residency program websites. A standardized Google search for "First Name Last Name Degree" was then completed for each staff physician. The total number of results and type of sites returned were recorded and patterns contained within identified. A total of 247 staff physicians were identified, with 13-36 per institution. A median of 11 (interquartile range: 10-12) search results returned for each person. Most (number = 231) staff had at least 1 rating site returned, with a mean of 3.50 (standard deviation: 1.45) noted. Overall, 3.44 (1.39) pages related to the practice were listed. Social media use was poorly visible, with a median 0 [0-1] results listed and only 7 Twitter accounts observed. More than half of sites, 6.34 (1.87) on average, were physician-controllable content. Having certain types of results was significantly associated with fewer ratings sites. Having an additional degree was also associated with significantly fewer ratings sites and more sites with physician-controllable content. The digital footprint of academic uro...Continue Reading

References

Nov 28, 2013·BJU International·Stacy LoebUNKNOWN American Urological Association Social Media Work Group
Feb 20, 2014·European Urology·Isaac A ThangasamyHenry H Woo
Jun 24, 2015·Urology·Bradley C GillNeil B Mehta
Jun 24, 2015·Urology·Matthew R Cooperberg

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