What are people looking for when they Google "self-abortion"?

Contraception
Jenna JermanRachel K Jones

Abstract

To examine the motivations and circumstances of individuals seeking information about self-abortion on the Internet. We identified 26 terms that we anticipated someone might use to find information about self-abortion on the internet. Users who entered these terms into the Google search engine were provided with a link to our survey via Google AdWords. We fielded the survey over a 32-day period; users were eligible if accessing the survey from a US-based device. We examined demographic characteristics of the sample, reasons for searching for information on self-abortion, knowledge of the legality of abortion and of nearby providers, and top performing keywords. Our Google AdWords campaign containing the survey link was shown approximately 210,000 times, and clicked 9,800 times; 1,235 respondents completed the survey. The vast majority of the sample was female (96%), and 41% were minors. Almost three-quarters (73%) indicated that they were searching for information because they were pregnant and did not or may not want to be. Eleven percent had ever attempted to self-abort. One-third of respondents did not know if abortion was legal in their state of residence, and knowledge of legality did not differ by age. There is interest i...Continue Reading

Citations

Jul 12, 2018·Perspectives on Sexual and Reproductive Health·Abigail R A AikenElisa Padron
Nov 7, 2019·Current Opinion in Obstetrics & Gynecology·Jennifer Conti, Erica P Cahill
Nov 24, 2019·International Journal of Environmental Research and Public Health·Mikołaj KamińskiWojciech Marlicz
May 22, 2020·American Journal of Public Health·Krista M PerreiraSophia Yin
Jul 11, 2020·The American Journal of Forensic Medicine and Pathology·Daniel C ButlerAngelina Phillips
Oct 18, 2019·American Journal of Public Health·Abigail R A AikenJames G Scott
Jan 8, 2020·BMC Women's Health·Liza FuentesDaniel Grossman
May 16, 2018·Journal of Medical Internet Research·Alice F CartwrightUshma D Upadhyay
Dec 19, 2020·JAMA Network Open·Lauren RalphDaniel Grossman
Aug 18, 2021·Contraception·Kathleen Broussard, Andréa Becker
Dec 21, 2019·Best Practice & Research. Clinical Obstetrics & Gynaecology·Heidi MosesonCaitlin Gerdts

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Software Mentioned

Google Analytics
Google query
Cytotec
REDCap
Google AdWords

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